Belgium is Design will be present at Milan Design Week 2024 as part of the Fuorisalone (in town) from 15 to 21 April 2024 with an exhibition curated by the Baroness O. creative studio.
BOLD Dualities
Entitled BOLD Dualities, the exhibition, organised by Baronness O. for Belgium is Design, presents 30 Belgian designers and studios in a scenography by Karel Burssens. As the title suggests, the selection is bold, daring and above all unconventional. The venue is Baranzate Ateliers, an initiative by designer Lionel Jadot.
Despite Belgium being a small country with a complex historical and political structure, its designers often exhibit humility, adaptability and ambiguity. These contradictions converge in the presentation of BOLD Dualities.
The exhibition illustrates how designers adapt to the ambiguous identity of the country, navigate complex situations, and engage with their surroundings. Above all, it highlights how this translates into their designs, how they stimulate and question the design industry, push boundaries within existing norms, and never shy away from challenges. This unique approach often distinguishes them from similar international profiles, allowing them to focus on a distinctive style of design that makes Belgian design truly unique.
Belgian Design Map
The Belgian Design Map is published on the Belgium is Design website and relayed on its socials. It presents all the Belgian designers, studios and exhibitions present in Milan during Design Week, at the Salone del.Mobile or in the Fuorisalone.
To register your presence, read our call for projects.